Currently, leading design as a Senior Principal Product Designer at Domino Data Lab, an AI platform for enterprises.

Previously, led design on Twilio's AI team, and on eBay's AI-powered shopping assistant team.

Once, designed for Assembly and General Assembly.

Unconventionally, grew into product design by way of psychology, advertising, and hacking at whatevers.

Leading design as a senior principal product designer across multiple zero-to-launch features. Currently focused on enabling data scientists to build AI models responsibly, and influencing the design culture at Domino.

Led end-to-end design for multi-surface, AI-powered shopping assistants in Google Assistant, Facebook Messenger, and upcoming partners in the United States and Australia.

You can read some of my thoughts on designing for AI on Medium.

Led product design for the platform that brought designers, engineers, product managers, and whoever together to build software. Transformed the product into a changelog platform where communities are building products publicly. It was a new way of designing for me as I was posting scrappy designs daily on our public changelog to solicit feedback from the community.

Led product design for General Assembly site and internal tools.

Redesigned the full-time course landing page to tell a better story of its offerings and who it's for. Created a more scalable nav that stays with the user throughout the page. Tested wireframes with prospective students who never finished the application process. Objective was the find out what made them hesitate.

Replacing the generic CTA (Request Info) with a specific one (Get Syllabus) has shown an increase in leads. The biggest impact for increasing conversion came from the redesign of the info session form and the placement of the primary "Apply" CTAs. They each contributed 22% (and growing) of the increase in conversion. This data was taken a few weeks before and after the redesign.

Created a survey app that maintains brand consistency and efficiency for the surveys we create and send to our students and the community. The surveys needed to be easy to complete and the app needed to present data that the internal team can use immediately.

Interviewed internal team members who create and send surveys, members who analyze data for decision making purposes, and students who've taken many of our surveys.

To get us a big step closer to efficiency, we've created survey templates, engagement emails, result digests, usable results, and more streamlined admin tools.